Brand Objective: You Fitness, is a personal training brand for the aspiring athlete. It’s encouragement to take charge of your future. It’s offering a game-changing fitness expert, over-delivering on aggressive goals for highly-competitive clients. It’s about determination and influencing your mindset and pushing you to get the strength, ability and physique you strive for, to hit personal goals and win competitions.

Brand Objective: His and Hers Personal Training provides reasonable priced, quality training to the everyday, social, working person. It is highly personable and approachable. It says lets have fun together while we make some progress. It’s a positive and uplifting experience. It’s relevant, respected, and trusted.